This glossary explains 100 common ingredients used across men’s skincare, beard care, hair and shaving. Each entry states what the ingredient is, why it’s used, and the benefits for your routine. Also you will find below commonly asked questions about ingredients used in men's grooming products. Jump to Common Questions ↓

A #
Acrylates/C10-30 Alkyl Acrylate Crosspolymer Texture / Thickener link

Acrylates/C10-30 Alkyl Acrylate Crosspolymer is a lightweight gelling polymer. It’s used because it creates silky gels and stabilises creams. Benefit: Gives smooth, non-greasy feel; helps formulas hold shape.

What it is
A lightweight gelling polymer.
Why it’s used
Creates silky gels and stabilises creams.
Benefits
Gives smooth, non-greasy feel; helps formulas hold shape.

Commonly found in: hair clays & pomades, balms, creams.

Alcohol Denat. Solvent / Drying Aid link

Alcohol Denat. is ethanol with denaturant added. It’s used because it helps formulas dry quickly and carry actives. Benefit: Fast-drying finish; lighter feel (may sting on cuts).

What it is
Ethanol with denaturant added.
Why it’s used
Helps formulas dry quickly and carry actives.
Benefits
Fast-drying finish; lighter feel (may sting on cuts).

Commonly found in: a range of grooming products.

Allantoin Soother link

Allantoin is a calming compound found in plants like comfrey. It’s used because it known to soothe and support skin repair. Benefit: Helps calm irritation and promote healing of minor nicks.

What it is
A calming compound found in plants like comfrey.
Why it’s used
Known to soothe and support skin repair.
Benefits
Helps calm irritation and promote healing of minor nicks.

Commonly found in: aftershaves, soothing gels, face moisturisers.

Aloe Barbadensis Leaf (Aloe Vera) Botanical / Soother link

Aloe Barbadensis Leaf (Aloe Vera) is extract from the aloe plant. It’s used because it naturally cools and calms skin. Benefit: Reduces redness and irritation; hydrates after shave or sun.

What it is
Extract from the aloe plant.
Why it’s used
Naturally cools and calms skin.
Benefits
Reduces redness and irritation; hydrates after shave or sun.

Commonly found in: aftershaves, soothing gels, face moisturisers.

Aluminum Starch Octenylsuccinate Absorbent / Mattifier link

Aluminum Starch Octenylsuccinate is modified starch powder. It’s used because it absorbs excess oil and improves slip. Benefit: Reduces shine; smoother application.

What it is
Modified starch powder.
Why it’s used
Absorbs excess oil and improves slip.
Benefits
Reduces shine; smoother application.

Commonly found in: a range of grooming products.

Aluminum Zirconium Tetrachlorohydrex Gly Antiperspirant Salt link

Aluminum Zirconium Tetrachlorohydrex Gly is active salt used in antiperspirants. It’s used because it temporarily blocks sweat ducts. Benefit: Helps reduce underarm wetness.

What it is
Active salt used in antiperspirants.
Why it’s used
Temporarily blocks sweat ducts.
Benefits
Helps reduce underarm wetness.

Commonly found in: a range of grooming products.

Amodimethicone Conditioning Silicone link

Amodimethicone is selective, lightweight silicone. It’s used because it deposits where hair is damaged. Benefit: Adds slip, reduces frizz, improves combability.

What it is
Selective, lightweight silicone.
Why it’s used
Deposits where hair is damaged.
Benefits
Adds slip, reduces frizz, improves combability.

Commonly found in: a range of grooming products.

Aqua (Water) Solvent / Base link

Aqua (Water) is purified water, the base of most formulas. It’s used because it dissolves and blends other ingredients. Benefit: Makes products smooth, easy to apply, and hydrating.

What it is
Purified water, the base of most formulas.
Why it’s used
Dissolves and blends other ingredients.
Benefits
Makes products smooth, easy to apply, and hydrating.

Commonly found in: a range of grooming products.

Argania Spinosa (Argan) Kernel Oil Oil / Emollient link

Argania Spinosa (Argan) Kernel Oil is lightweight oil from argan tree nuts. It’s used because it adds shine and softness without heaviness. Benefit: Tames frizz, softens beard and skin, adds healthy sheen.

What it is
Lightweight oil from argan tree nuts.
Why it’s used
Adds shine and softness without heaviness.
Benefits
Tames frizz, softens beard and skin, adds healthy sheen.

Commonly found in: moisturisers, beard oils, balms.

Avobenzone (Butyl Methoxydibenzoylmethane) UV Filter link

Avobenzone (Butyl Methoxydibenzoylmethane) is organic sunscreen filter. It’s used because it absorbs uva rays. Benefit: Broad-spectrum SPF support against aging rays.

What it is
Organic sunscreen filter.
Why it’s used
Absorbs UVA rays.
Benefits
Broad-spectrum SPF support against aging rays.

Commonly found in: sunscreens, day moisturisers, lip balms SPF.

B #
Bentonite Clay / Absorbent link

Bentonite is natural volcanic ash clay. It’s used because it soaks up oil and adds structure. Benefit: Matte finish; gentle purifying feel.

What it is
Natural volcanic ash clay.
Why it’s used
Soaks up oil and adds structure.
Benefits
Matte finish; gentle purifying feel.

Commonly found in: cleansing masks, oil-control clays.

Beta-Glucan Soother / Humectant link

Beta-Glucan is sugar chains from oats/yeast. It’s used because it calms and hydrates skin. Benefit: Reduces redness; supports barrier comfort.

What it is
Sugar chains from oats/yeast.
Why it’s used
Calms and hydrates skin.
Benefits
Reduces redness; supports barrier comfort.

Commonly found in: hydrating serums, moisturisers, aftershaves, soothing gels, face moisturisers.

Betaine (incl. Cocamidopropyl Betaine) Mild Surfactant / Humectant link

Betaine (incl. Cocamidopropyl Betaine) is gentle cleansing agent often from coco or sugar beets. It’s used because it cleans without harshness; helps keep moisture. Benefit: Gently removes dirt while helping skin feel soft.

What it is
Gentle cleansing agent often from coco or sugar beets.
Why it’s used
Cleans without harshness; helps keep moisture.
Benefits
Gently removes dirt while helping skin feel soft.

Commonly found in: face cleansers, body washes, shampoos, hydrating serums, moisturisers, aftershaves.

Bisabolol Soother link

Bisabolol is component from chamomile or candeia wood. It’s used because it anti‑irritant, calming. Benefit: Helps reduce redness; gentle for sensitive skin.

What it is
Component from chamomile or candeia wood.
Why it’s used
Anti‑irritant, calming.
Benefits
Helps reduce redness; gentle for sensitive skin.

Commonly found in: aftershaves, soothing gels, face moisturisers.

Butylene Glycol Humectant / Solvent link

Butylene Glycol is lightweight moisture‑binder and solvent. It’s used because it improves glide and helps evenly spread formulas. Benefit: Adds light hydration and smooth application.

What it is
Lightweight moisture‑binder and solvent.
Why it’s used
Improves glide and helps evenly spread formulas.
Benefits
Adds light hydration and smooth application.

Commonly found in: hydrating serums, moisturisers, aftershaves.

C #
Cactus Extract (Opuntia Ficus-Indica) Botanical / Soother link

Cactus Extract (Opuntia Ficus-Indica) is prickly pear extract. It’s used because it hydrating and calming. Benefit: Comforts skin; supports moisture balance.

What it is
Prickly pear extract.
Why it’s used
Hydrating and calming.
Benefits
Comforts skin; supports moisture balance.

Commonly found in: aftershaves, soothing gels, face moisturisers.

Caffeine Antioxidant / Energiser link

Caffeine is well-known stimulant used topically. It’s used because it helps de‑puff and boost circulation look. Benefit: Fresher appearance; scalp and eye care helper.

What it is
Well-known stimulant used topically.
Why it’s used
Helps de‑puff and boost circulation look.
Benefits
Fresher appearance; scalp and eye care helper.

Commonly found in: aftershaves, soothing gels, face moisturisers.

Calcium Carbonate Absorbent / Polisher link

Calcium Carbonate is mineral powder (chalk). It’s used because it absorbs oil; mild polishing. Benefit: Matte finish; gentle cleansing in pastes/powders.

What it is
Mineral powder (chalk).
Why it’s used
Absorbs oil; mild polishing.
Benefits
Matte finish; gentle cleansing in pastes/powders.

Commonly found in: a range of grooming products.

Calendula Officinalis Flower Extract Botanical / Soother link

Calendula Officinalis Flower Extract is extract from marigold flowers. It’s used because it known for calming, anti‑inflammatory properties. Benefit: Helps reduce redness and support skin repair.

What it is
Extract from marigold flowers.
Why it’s used
Known for calming, anti‑inflammatory properties.
Benefits
Helps reduce redness and support skin repair.

Commonly found in: aftershaves, soothing gels, face moisturisers.

Calendula Oil Botanical Oil / Soother link

Calendula Oil is oil infused with calendula flowers. It’s used because it skin-comforting emollient. Benefit: Softens dry spots; supports recovery.

What it is
Oil infused with calendula flowers.
Why it’s used
Skin-comforting emollient.
Benefits
Softens dry spots; supports recovery.

Commonly found in: moisturisers, beard oils, balms, aftershaves, soothing gels, face moisturisers.

Camellia Sinensis (Green Tea) Leaf Extract Botanical / Antioxidant link

Camellia Sinensis (Green Tea) Leaf Extract is extract from green tea leaves. It’s used because it rich in antioxidants and soothing compounds. Benefit: Helps protect from environmental stress and calm skin.

What it is
Extract from green tea leaves.
Why it’s used
Rich in antioxidants and soothing compounds.
Benefits
Helps protect from environmental stress and calm skin.

Commonly found in: aftershaves, soothing gels, face moisturisers.

Candelilla Wax (Euphorbia Cerifera) Wax / Vegan Alternative link

Candelilla Wax (Euphorbia Cerifera) is plant wax alternative to beeswax. It’s used because it adds structure and slip. Benefit: Smooth application; vegan-friendly hold.

What it is
Plant wax alternative to beeswax.
Why it’s used
Adds structure and slip.
Benefits
Smooth application; vegan-friendly hold.

Commonly found in: hair clays & pomades, balms, creams.

Caprylic/Capric Triglyceride Emollient link

Caprylic/Capric Triglyceride is light oil made from coconut and glycerin. It’s used because it improves texture and spreadability. Benefit: Moisturises without greasiness; silky feel.

What it is
Light oil made from coconut and glycerin.
Why it’s used
Improves texture and spreadability.
Benefits
Moisturises without greasiness; silky feel.

Commonly found in: moisturisers, beard oils, balms.

Caprylyl Glycol Humectant / Preservative Helper link

Caprylyl Glycol is moisture‑binder that also aids preservation. It’s used because it adds hydration and supports product freshness. Benefit: Softens skin and helps formulas stay stable.

What it is
Moisture‑binder that also aids preservation.
Why it’s used
Adds hydration and supports product freshness.
Benefits
Softens skin and helps formulas stay stable.

Commonly found in: hydrating serums, moisturisers, aftershaves, most water-based products.

Carbomer Thickener / Gel Former link

Carbomer is common acrylic polymer. It’s used because it creates clear gels and stabilises emulsions. Benefit: Consistent gel textures; prevents separation.

What it is
Common acrylic polymer.
Why it’s used
Creates clear gels and stabilises emulsions.
Benefits
Consistent gel textures; prevents separation.

Commonly found in: hair clays & pomades, balms, creams.

Carnauba Wax (Copernicia Cerifera) Wax / Structurant link

Carnauba Wax (Copernicia Cerifera) is hard natural plant wax. It’s used because it adds hold and glossy structure. Benefit: Improves pomade/clay hold and durability.

What it is
Hard natural plant wax.
Why it’s used
Adds hold and glossy structure.
Benefits
Improves pomade/clay hold and durability.

Commonly found in: hair clays & pomades, balms, creams.

Castor Oil (Ricinus Communis) Oil / Emollient link

Castor Oil (Ricinus Communis) is thick, rich plant oil. It’s used because it conditions skin and hair. Benefit: Adds sheen; supports soft beard and brows.

What it is
Thick, rich plant oil.
Why it’s used
Conditions skin and hair.
Benefits
Adds sheen; supports soft beard and brows.

Commonly found in: moisturisers, beard oils, balms.

Cera Alba (Beeswax) Wax / Structurant link

Cera Alba (Beeswax) is beeswax. It’s used because it builds body and hold. Benefit: Flexible hold; traps moisture.

What it is
Beeswax.
Why it’s used
Builds body and hold.
Benefits
Flexible hold; traps moisture.

Commonly found in: hair clays & pomades, balms, creams.

Ceteareth-20 Emulsifier / Surfactant link

Ceteareth-20 is helps oil and water mix evenly. It’s used because it stabilises creams and lotions. Benefit: Gives products a smooth, consistent texture.

What it is
Helps oil and water mix evenly.
Why it’s used
Stabilises creams and lotions.
Benefits
Gives products a smooth, consistent texture.

Commonly found in: face cleansers, body washes, shampoos.

Cetearyl Alcohol Emulsifier / Thickener link

Cetearyl Alcohol is a ‘fatty’ (non‑drying) alcohol. It’s used because it softens skin and thickens formulas. Benefit: Creamy, rich texture; smooth finish.

What it is
A ‘fatty’ (non‑drying) alcohol.
Why it’s used
Softens skin and thickens formulas.
Benefits
Creamy, rich texture; smooth finish.

Commonly found in: hair clays & pomades, balms, creams.

Cetearyl Ethylhexanoate Emollient / Slip Agent link

Cetearyl Ethylhexanoate is lightweight skin-feel ester. It’s used because it improves spread and softness. Benefit: Silky, non-greasy finish.

What it is
Lightweight skin-feel ester.
Why it’s used
Improves spread and softness.
Benefits
Silky, non-greasy finish.

Commonly found in: moisturisers, beard oils, balms.

Cetearyl Glucoside Emulsifier link

Cetearyl Glucoside is mild emulsifier from sugar and plant oils. It’s used because it helps blend natural oils into creams. Benefit: Non‑greasy, soft finish that nourishes skin.

What it is
Mild emulsifier from sugar and plant oils.
Why it’s used
Helps blend natural oils into creams.
Benefits
Non‑greasy, soft finish that nourishes skin.

Commonly found in: a range of grooming products.

Cetyl Alcohol Emollient / Thickener link

Cetyl Alcohol is fatty alcohol (non-drying). It’s used because it stabilises and thickens creams. Benefit: Creamy texture; soft after-feel.

What it is
Fatty alcohol (non-drying).
Why it’s used
Stabilises and thickens creams.
Benefits
Creamy texture; soft after-feel.

Commonly found in: moisturisers, beard oils, balms, hair clays & pomades, creams.

Chamomilla Recutita (Matricaria) Flower Extract Botanical / Soother link

Chamomilla Recutita (Matricaria) Flower Extract is extract from chamomile flowers. It’s used because it mild anti‑irritant and calming botanical. Benefit: Helps calm skin and reduce redness; great post‑shave.

What it is
Extract from chamomile flowers.
Why it’s used
Mild anti‑irritant and calming botanical.
Benefits
Helps calm skin and reduce redness; great post‑shave.

Commonly found in: aftershaves, soothing gels, face moisturisers.

Charcoal (Activated) Purifier / Adsorbent link

Charcoal (Activated) is activated carbon powder. It’s used because it binds impurities and excess oil. Benefit: Deep-clean feel; helps with congestion.

What it is
Activated carbon powder.
Why it’s used
Binds impurities and excess oil.
Benefits
Deep-clean feel; helps with congestion.

Commonly found in: cleansing masks, oil-control clays.

Citric Acid pH Adjuster / Gentle Exfoliant link

Citric Acid is a natural acid from citrus fruits. It’s used because it balances ph and smooths skin surface. Benefit: Promotes more even, bright‑looking skin.

What it is
A natural acid from citrus fruits.
Why it’s used
Balances pH and smooths skin surface.
Benefits
Promotes more even, bright‑looking skin.

Commonly found in: a range of grooming products.

Citrus Sinensis (Orange) Peel Oil Essential Oil / Fragrance link

Citrus Sinensis (Orange) Peel Oil is aromatic oil from orange peel. It’s used because it adds fresh scent; light antioxidant benefits. Benefit: Uplifting citrus aroma; fresh feel.

What it is
Aromatic oil from orange peel.
Why it’s used
Adds fresh scent; light antioxidant benefits.
Benefits
Uplifting citrus aroma; fresh feel.

Commonly found in: moisturisers, beard oils, balms.

Coco-Glucoside Mild Surfactant link

Coco-Glucoside is sugar-based cleanser from coconut. It’s used because it gentle foaming. Benefit: Cleans without stripping; friendly to skin.

What it is
Sugar-based cleanser from coconut.
Why it’s used
Gentle foaming.
Benefits
Cleans without stripping; friendly to skin.

Commonly found in: face cleansers, body washes, shampoos.

Coconut Alkanes Light Emollient link

Coconut Alkanes is silky fractions of coconut oil. It’s used because it replaces silicones for slip. Benefit: Fast-absorbing, dry-touch finish.

What it is
Silky fractions of coconut oil.
Why it’s used
Replaces silicones for slip.
Benefits
Fast-absorbing, dry-touch finish.

Commonly found in: moisturisers, beard oils, balms.

Cocos Nucifera (Coconut) Oil Oil / Emollient link

Cocos Nucifera (Coconut) Oil is natural oil from coconuts. It’s used because it softens and moisturises skin and hair. Benefit: Adds shine to beards; hydrates dry areas naturally.

What it is
Natural oil from coconuts.
Why it’s used
Softens and moisturises skin and hair.
Benefits
Adds shine to beards; hydrates dry areas naturally.

Commonly found in: moisturisers, beard oils, balms.

Cocoyl Isethionate (SCI) Mild Surfactant link

Cocoyl Isethionate (SCI) is gentle cleansing agent. It’s used because it creamy, low‑irritation foam. Benefit: Soft, non-stripping cleanse.

What it is
Gentle cleansing agent.
Why it’s used
Creamy, low‑irritation foam.
Benefits
Soft, non-stripping cleanse.

Commonly found in: face cleansers, body washes, shampoos.

D #
Dehydroacetic Acid Preservative link

Dehydroacetic Acid is broad-spectrum preservative. It’s used because it protects from spoilage. Benefit: Keeps products safe and fresh.

What it is
Broad-spectrum preservative.
Why it’s used
Protects from spoilage.
Benefits
Keeps products safe and fresh.

Commonly found in: most water-based products.

Dimethicone Conditioning Silicone link

Dimethicone is common smoothing silicone. It’s used because it occlusive barrier and slip. Benefit: Softer feel; helps prevent moisture loss.

What it is
Common smoothing silicone.
Why it’s used
Occlusive barrier and slip.
Benefits
Softer feel; helps prevent moisture loss.

Commonly found in: a range of grooming products.

Disodium EDTA Chelating Agent / Stabiliser link

Disodium EDTA is binds metal ions that can destabilise formulas. It’s used because it improves stability and performance. Benefit: Helps products last longer and stay consistent.

What it is
Binds metal ions that can destabilise formulas.
Why it’s used
Improves stability and performance.
Benefits
Helps products last longer and stay consistent.

Commonly found in: most water-based products.

E #
Ethylhexyl Methoxycinnamate (Octinoxate) UV Filter link

Ethylhexyl Methoxycinnamate (Octinoxate) is organic uvb filter. It’s used because it helps protect from sunburn. Benefit: Supports SPF formulations.

What it is
Organic UVB filter.
Why it’s used
Helps protect from sunburn.
Benefits
Supports SPF formulations.

Commonly found in: sunscreens, day moisturisers, lip balms SPF.

Ethylhexyl Salicylate (Octisalate) UV Filter link

Ethylhexyl Salicylate (Octisalate) is organic uvb filter. It’s used because it boosts uvb protection. Benefit: Improves SPF performance and feel.

What it is
Organic UVB filter.
Why it’s used
Boosts UVB protection.
Benefits
Improves SPF performance and feel.

Commonly found in: sunscreens, day moisturisers, lip balms SPF.

Ethylhexylglycerin Humectant / Preservative Helper link

Ethylhexylglycerin is multifunctional moisturiser and booster. It’s used because it supports antimicrobial systems; improves feel. Benefit: Enhances product safety; adds softness.

What it is
Multifunctional moisturiser and booster.
Why it’s used
Supports antimicrobial systems; improves feel.
Benefits
Enhances product safety; adds softness.

Commonly found in: hydrating serums, moisturisers, aftershaves, most water-based products.

Eucalyptol (1,8‑Cineole) Aroma / Cooling link

Eucalyptol (1,8‑Cineole) is component of eucalyptus oil. It’s used because it cool, camphoraceous note. Benefit: Fresh, opening sensation.

What it is
Component of eucalyptus oil.
Why it’s used
Cool, camphoraceous note.
Benefits
Fresh, opening sensation.

Commonly found in: a range of grooming products.

Eucalyptus Oil Essential Oil / Aroma link

Eucalyptus Oil is aromatic oil from eucalyptus leaves. It’s used because it cooling, refreshing scent. Benefit: Invigorating feel; fresh post‑wash sensation.

What it is
Aromatic oil from eucalyptus leaves.
Why it’s used
Cooling, refreshing scent.
Benefits
Invigorating feel; fresh post‑wash sensation.

Commonly found in: moisturisers, beard oils, balms.

F #
Fragrance (Parfum) Fragrance link

Fragrance (Parfum) is aromatic blend (natural and/or synthetic). It’s used because it adds pleasant scent to products. Benefit: Improves the overall grooming experience.

What it is
Aromatic blend (natural and/or synthetic).
Why it’s used
Adds pleasant scent to products.
Benefits
Improves the overall grooming experience.

Commonly found in: a range of grooming products.

G #
Gluconolactone (PHA) Gentle Exfoliant / Humectant link

Gluconolactone (PHA) is polyhydroxy acid. It’s used because it very mild exfoliation and hydration. Benefit: Smoother, well‑tolerated brightening.

What it is
Polyhydroxy acid.
Why it’s used
Very mild exfoliation and hydration.
Benefits
Smoother, well‑tolerated brightening.

Commonly found in: hydrating serums, moisturisers, aftershaves.

Glycerin Humectant link

Glycerin is moisture magnet usually from plants. It’s used because it draws water into skin and hair. Benefit: Soft, hydrated feel; less tightness or dryness.

What it is
Moisture magnet usually from plants.
Why it’s used
Draws water into skin and hair.
Benefits
Soft, hydrated feel; less tightness or dryness.

Commonly found in: hydrating serums, moisturisers, aftershaves.

Glyceryl Stearate Emulsifier / Skin-Feel Agent link

Glyceryl Stearate is ester of glycerin and stearic acid. It’s used because it stabilises emulsions; smooth feel. Benefit: Creamy texture; better spreadability.

What it is
Ester of glycerin and stearic acid.
Why it’s used
Stabilises emulsions; smooth feel.
Benefits
Creamy texture; better spreadability.

Commonly found in: a range of grooming products.

Glycine Soja (Soybean) Oil Oil / Emollient link

Glycine Soja (Soybean) Oil is versatile plant oil. It’s used because it nourishes and conditions. Benefit: Soft skin feel; supports barrier.

What it is
Versatile plant oil.
Why it’s used
Nourishes and conditions.
Benefits
Soft skin feel; supports barrier.

Commonly found in: moisturisers, beard oils, balms.

Glycolic Acid (AHA) Exfoliant (AHA) link

Glycolic Acid (AHA) is a small alpha hydroxy acid. It’s used because it removes dead skin cells on the surface. Benefit: Smoother texture; brighter, clearer look.

What it is
A small alpha hydroxy acid.
Why it’s used
Removes dead skin cells on the surface.
Benefits
Smoother texture; brighter, clearer look.

Commonly found in: a range of grooming products.

Grapeseed Oil (Vitis Vinifera) Oil / Lightweight link

Grapeseed Oil (Vitis Vinifera) is light oil from grape seeds. It’s used because it high in linoleic acid. Benefit: Balances oily skin; fast absorption.

What it is
Light oil from grape seeds.
Why it’s used
High in linoleic acid.
Benefits
Balances oily skin; fast absorption.

Commonly found in: moisturisers, beard oils, balms.

Guar Hydroxypropyltrimonium Chloride Hair Conditioner link

Guar Hydroxypropyltrimonium Chloride is cationic guar gum derivative. It’s used because it detangles and conditions. Benefit: Smoother combing; less static.

What it is
Cationic guar gum derivative.
Why it’s used
Detangles and conditions.
Benefits
Smoother combing; less static.

Commonly found in: shampoos, conditioners, styling treatments.

H #
Hamamelis Virginiana (Witch Hazel) Astringent / Soother link

Hamamelis Virginiana (Witch Hazel) is distillate from witch hazel shrub. It’s used because it tones and calms. Benefit: Reduces oil look; post‑shave comfort.

What it is
Distillate from witch hazel shrub.
Why it’s used
Tones and calms.
Benefits
Reduces oil look; post‑shave comfort.

Commonly found in: aftershaves, soothing gels, face moisturisers.

Helianthus Annuus (Sunflower) Seed Oil Oil / Emollient link

Helianthus Annuus (Sunflower) Seed Oil is light, antioxidant‑rich oil. It’s used because it replenishes lipids. Benefit: Soft, nourished skin and beard.

What it is
Light, antioxidant‑rich oil.
Why it’s used
Replenishes lipids.
Benefits
Soft, nourished skin and beard.

Commonly found in: moisturisers, beard oils, balms.

Homosalate UV Filter link

Homosalate is sunscreen ingredient for uvb protection. It’s used because it helps protect skin from sunburn. Benefit: Supports SPF performance; guards against damage.

What it is
Sunscreen ingredient for UVB protection.
Why it’s used
Helps protect skin from sunburn.
Benefits
Supports SPF performance; guards against damage.

Commonly found in: sunscreens, day moisturisers, lip balms SPF.

Hyaluronic Acid / Sodium Hyaluronate Humectant link

Hyaluronic Acid / Sodium Hyaluronate is water‑binding molecule (and its salt form). It’s used because it holds many times its weight in water. Benefit: Plumps and hydrates; smooths the look of fine lines.

What it is
Water‑binding molecule (and its salt form).
Why it’s used
Holds many times its weight in water.
Benefits
Plumps and hydrates; smooths the look of fine lines.

Commonly found in: hydrating serums, moisturisers, aftershaves.

Hydrogenated Castor Oil / Isostearate Emollient / Dispersant link

Hydrogenated Castor Oil / Isostearate is modified castor derivatives. It’s used because it improves spread & pigment dispersion. Benefit: Even texture; smoother application.

What it is
Modified castor derivatives.
Why it’s used
Improves spread & pigment dispersion.
Benefits
Even texture; smoother application.

Commonly found in: moisturisers, beard oils, balms.

Hydrolyzed Keratin Protein / Strengthener link

Hydrolyzed Keratin is fragments of hair’s structural protein. It’s used because it adheres to hair surface. Benefit: Stronger, smoother, less breakage.

What it is
Fragments of hair’s structural protein.
Why it’s used
Adheres to hair surface.
Benefits
Stronger, smoother, less breakage.

Commonly found in: shampoos, conditioners, styling treatments.

Hydrolyzed Wheat Protein Protein / Conditioner link

Hydrolyzed Wheat Protein is protein fragments from wheat. It’s used because it film-forming conditioner. Benefit: Improves body; reduces frizz.

What it is
Protein fragments from wheat.
Why it’s used
Film-forming conditioner.
Benefits
Improves body; reduces frizz.

Commonly found in: shampoos, conditioners, styling treatments.

J #
Jasminum Officinale (Jasmine) Extract Botanical / Aroma link

Jasminum Officinale (Jasmine) Extract is floral plant extract. It’s used because it adds pleasant scent; soothing. Benefit: Luxurious aroma; calming feel.

What it is
Floral plant extract.
Why it’s used
Adds pleasant scent; soothing.
Benefits
Luxurious aroma; calming feel.

Commonly found in: aftershaves, soothing gels, face moisturisers.

Jojoba (Simmondsia Chinensis) Seed Oil Oil / Emollient link

Jojoba (Simmondsia Chinensis) Seed Oil is oil from jojoba seeds; similar to skin’s sebum. It’s used because it balances oil; gives light hydration. Benefit: Softens beard and skin without heaviness.

What it is
Oil from jojoba seeds; similar to skin’s sebum.
Why it’s used
Balances oil; gives light hydration.
Benefits
Softens beard and skin without heaviness.

Commonly found in: moisturisers, beard oils, balms.

K #
Kaolin Clay / Absorbent link

Kaolin is soft white clay. It’s used because it absorbs oil; gently cleanses. Benefit: Helps reduce shine; leaves matte, fresh feel.

What it is
Soft white clay.
Why it’s used
Absorbs oil; gently cleanses.
Benefits
Helps reduce shine; leaves matte, fresh feel.

Commonly found in: cleansing masks, oil-control clays.

Kelp Extract (Macrocystis Pyrifera) Botanical / Mineral-Rich link

Kelp Extract (Macrocystis Pyrifera) is sea kelp extract. It’s used because it mineral and polysaccharide rich. Benefit: Scalp/skin nourishment; lightweight hydration.

What it is
Sea kelp extract.
Why it’s used
Mineral and polysaccharide rich.
Benefits
Scalp/skin nourishment; lightweight hydration.

Commonly found in: aftershaves, soothing gels, face moisturisers.

L #
Lactic Acid (AHA) Exfoliant (AHA) link

Lactic Acid (AHA) is gentle alpha hydroxy acid. It’s used because it exfoliates and helps balance ph. Benefit: Softer, more even skin; improved clarity.

What it is
Gentle alpha hydroxy acid.
Why it’s used
Exfoliates and helps balance pH.
Benefits
Softer, more even skin; improved clarity.

Commonly found in: a range of grooming products.

Lanolin Emollient / Occlusive link

Lanolin is wax from sheep wool. It’s used because it powerful softener. Benefit: Locks in moisture; protects chapped skin.

What it is
Wax from sheep wool.
Why it’s used
Powerful softener.
Benefits
Locks in moisture; protects chapped skin.

Commonly found in: moisturisers, beard oils, balms.

Lanolin Alcohol Emollient / Thickener link

Lanolin Alcohol is fraction of lanolin. It’s used because it stabilises and softens. Benefit: Adds cushion; protective feel.

What it is
Fraction of lanolin.
Why it’s used
Stabilises and softens.
Benefits
Adds cushion; protective feel.

Commonly found in: moisturisers, beard oils, balms, hair clays & pomades, creams.

Lecithin Emulsifier / Skin Conditioner link

Lecithin is phospholipids from soy/egg. It’s used because it improves delivery & feel. Benefit: Soft, supple finish; supports barrier.

What it is
Phospholipids from soy/egg.
Why it’s used
Improves delivery & feel.
Benefits
Soft, supple finish; supports barrier.

Commonly found in: shampoos, conditioners, styling treatments.

Limonene / Linalool / Geraniol Fragrance Components link

Limonene / Linalool / Geraniol is aromatic molecules often from essential oils. It’s used because it provide citrus/flower scent notes. Benefit: Enhance fragrance character (note: some may be sensitising).

What it is
Aromatic molecules often from essential oils.
Why it’s used
Provide citrus/flower scent notes.
Benefits
Enhance fragrance character (note: some may be sensitising).

Commonly found in: a range of grooming products.

M #
Magnesium Hydroxide Deodorant Base / Neutraliser link

Magnesium Hydroxide is alkaline mineral. It’s used because it neutralises odour acids. Benefit: Gentle deodorising effect.

What it is
Alkaline mineral.
Why it’s used
Neutralises odour acids.
Benefits
Gentle deodorising effect.

Commonly found in: deodorants.

Mentha Piperita (Peppermint) Extract Botanical / Cooling link

Mentha Piperita (Peppermint) Extract is peppermint plant extract. It’s used because it cooling and refreshing. Benefit: Invigorating sensation; scalp wake‑up.

What it is
Peppermint plant extract.
Why it’s used
Cooling and refreshing.
Benefits
Invigorating sensation; scalp wake‑up.

Commonly found in: aftershaves, soothing gels, face moisturisers.

Menthol Cooling Agent link

Menthol is active from mint oils. It’s used because it creates cooling sensation. Benefit: Post‑shave relief; fresh feel.

What it is
Active from mint oils.
Why it’s used
Creates cooling sensation.
Benefits
Post‑shave relief; fresh feel.

Commonly found in: a range of grooming products.

Mica Effect Pigment link

Mica is shimmery mineral. It’s used because it adds visual effect and slip. Benefit: Subtle sheen; smoother payoff.

What it is
Shimmery mineral.
Why it’s used
Adds visual effect and slip.
Benefits
Subtle sheen; smoother payoff.

Commonly found in: a range of grooming products.

Microalgae Extract Botanical / Antioxidant link

Microalgae Extract is extract from microalgae. It’s used because it protective polysaccharides/antioxidants. Benefit: Helps defend and hydrate.

What it is
Extract from microalgae.
Why it’s used
Protective polysaccharides/antioxidants.
Benefits
Helps defend and hydrate.

Commonly found in: aftershaves, soothing gels, face moisturisers.

Microzeolites Odour Absorber link

Microzeolites is microporous minerals. It’s used because it traps odour molecules. Benefit: Keeps underarms feeling fresh.

What it is
Microporous minerals.
Why it’s used
Traps odour molecules.
Benefits
Keeps underarms feeling fresh.

Commonly found in: deodorants.

N #
Niacinamide (Vitamin B3) Vitamin / Skin Conditioner link

Niacinamide (Vitamin B3) is a form of vitamin b3. It’s used because it strengthens skin barrier; evens tone. Benefit: Refines look of pores; improves texture and resilience.

What it is
A form of vitamin B3.
Why it’s used
Strengthens skin barrier; evens tone.
Benefits
Refines look of pores; improves texture and resilience.

Commonly found in: shampoos, conditioners, styling treatments.

O #
Octocrylene UV Filter / Photostabiliser link

Octocrylene is organic uvb filter. It’s used because it stabilises other filters (e.g., avobenzone). Benefit: Boosts SPF stability and water resistance.

What it is
Organic UVB filter.
Why it’s used
Stabilises other filters (e.g., avobenzone).
Benefits
Boosts SPF stability and water resistance.

Commonly found in: sunscreens, day moisturisers, lip balms SPF, most water-based products.

Ozokerite Mineral Wax link

Ozokerite is microcrystalline/mineral wax. It’s used because it thickens and boosts hold. Benefit: Strong structure for clays and sticks.

What it is
Microcrystalline/mineral wax.
Why it’s used
Thickens and boosts hold.
Benefits
Strong structure for clays and sticks.

Commonly found in: hair clays & pomades, balms, creams.

P #
Panax Ginseng Root Extract Botanical / Antioxidant link

Panax Ginseng Root Extract is extract from ginseng roots. It’s used because it traditionally energising; antioxidant. Benefit: Helps revitalise dull‑looking skin.

What it is
Extract from ginseng roots.
Why it’s used
Traditionally energising; antioxidant.
Benefits
Helps revitalise dull‑looking skin.

Commonly found in: aftershaves, soothing gels, face moisturisers.

Panthenol (Pro‑Vitamin B5) Humectant / Conditioner link

Panthenol (Pro‑Vitamin B5) is a form of vitamin b5. It’s used because it boosts moisture; improves elasticity. Benefit: Hydrates skin; conditions hair and beard.

What it is
A form of vitamin B5.
Why it’s used
Boosts moisture; improves elasticity.
Benefits
Hydrates skin; conditions hair and beard.

Commonly found in: hydrating serums, moisturisers, aftershaves, shampoos, conditioners, styling treatments.

Pearl Powder Mineral / Aesthetic link

Pearl Powder is finely milled nacre. It’s used because it soft-focus, luminous effect. Benefit: Subtle radiance; luxury feel.

What it is
Finely milled nacre.
Why it’s used
Soft-focus, luminous effect.
Benefits
Subtle radiance; luxury feel.

Commonly found in: a range of grooming products.

PEG-100 Stearate Emulsifier / Surfactant link

PEG-100 Stearate is helps oil and water stay mixed. It’s used because it creates smooth, uniform creams. Benefit: Prevents separation; improves feel.

What it is
Helps oil and water stay mixed.
Why it’s used
Creates smooth, uniform creams.
Benefits
Prevents separation; improves feel.

Commonly found in: face cleansers, body washes, shampoos.

Peppermint Oil Essential Oil / Aroma link

Peppermint Oil is oil from peppermint leaves. It’s used because it cooling scent and feel. Benefit: Fresh tingle; invigorates scalp/skin.

What it is
Oil from peppermint leaves.
Why it’s used
Cooling scent and feel.
Benefits
Fresh tingle; invigorates scalp/skin.

Commonly found in: moisturisers, beard oils, balms.

Phenoxyethanol Preservative link

Phenoxyethanol is modern, widely used preservative. It’s used because it prevents microbial growth. Benefit: Keeps products safe and fresh for longer.

What it is
Modern, widely used preservative.
Why it’s used
Prevents microbial growth.
Benefits
Keeps products safe and fresh for longer.

Commonly found in: most water-based products.

Phenyl Trimethicone Volatile Silicone link

Phenyl Trimethicone is lightweight silicone fluid. It’s used because it improves shine and spread. Benefit: Glossy finish without heaviness.

What it is
Lightweight silicone fluid.
Why it’s used
Improves shine and spread.
Benefits
Glossy finish without heaviness.

Commonly found in: a range of grooming products.

Polyquaternium-10 Hair Conditioner / Film Former link

Polyquaternium-10 is cationic cellulose polymer. It’s used because it detangles; adds body. Benefit: Silky combing; reduced flyaways.

What it is
Cationic cellulose polymer.
Why it’s used
Detangles; adds body.
Benefits
Silky combing; reduced flyaways.

Commonly found in: shampoos, conditioners, styling treatments.

Polysorbate 20 Solubiliser link

Polysorbate 20 is emulsifier for fragrances/oils. It’s used because it helps disperse oils in water. Benefit: Clear mists and toners without separation.

What it is
Emulsifier for fragrances/oils.
Why it’s used
Helps disperse oils in water.
Benefits
Clear mists and toners without separation.

Commonly found in: a range of grooming products.

Polysorbate 80 Solubiliser / Emulsifier link

Polysorbate 80 is higher‑hlb polysorbate. It’s used because it solubilises heavier oils. Benefit: Stable blends; even texture.

What it is
Higher‑HLB polysorbate.
Why it’s used
Solubilises heavier oils.
Benefits
Stable blends; even texture.

Commonly found in: a range of grooming products.

Potassium Sorbate Preservative link

Potassium Sorbate is food‑grade preservative salt. It’s used because it protects from yeasts and moulds. Benefit: Keeps product safe over time.

What it is
Food‑grade preservative salt.
Why it’s used
Protects from yeasts and moulds.
Benefits
Keeps product safe over time.

Commonly found in: most water-based products.

Propylene Glycol Humectant / Solvent link

Propylene Glycol is moisture‑binder and carrier. It’s used because it helps skin absorb moisture and actives. Benefit: Softens skin; boosts ingredient delivery.

What it is
Moisture‑binder and carrier.
Why it’s used
Helps skin absorb moisture and actives.
Benefits
Softens skin; boosts ingredient delivery.

Commonly found in: hydrating serums, moisturisers, aftershaves.

Pumice Texture / Exfoliant link

Pumice is ground volcanic rock. It’s used because it adds grit and volume. Benefit: Boosts texture in clays; gentle scrub.

What it is
Ground volcanic rock.
Why it’s used
Adds grit and volume.
Benefits
Boosts texture in clays; gentle scrub.

Commonly found in: hair clays & pomades, balms, creams.

R #
Rice Bran Wax (Oryza Sativa) Wax / Structurant link

Rice Bran Wax (Oryza Sativa) is wax from rice bran. It’s used because it adds firm yet flexible hold. Benefit: All‑day control in waxes and pomades.

What it is
Wax from rice bran.
Why it’s used
Adds firm yet flexible hold.
Benefits
All‑day control in waxes and pomades.

Commonly found in: hair clays & pomades, balms, creams.

S #
Salicylic Acid (BHA) Exfoliant (BHA) link

Salicylic Acid (BHA) is oil‑soluble exfoliant from willow bark. It’s used because it cleans inside pores; smooths bumps. Benefit: Helps with blackheads, ingrowns, and blemishes.

What it is
Oil‑soluble exfoliant from willow bark.
Why it’s used
Cleans inside pores; smooths bumps.
Benefits
Helps with blackheads, ingrowns, and blemishes.

Commonly found in: a range of grooming products.

Sea Salt (Maris Sal) Texturiser link

Sea Salt (Maris Sal) is crystalline sea salt. It’s used because it adds grip/volume; remineralises. Benefit: Beachy texture; lift at roots.

What it is
Crystalline sea salt.
Why it’s used
Adds grip/volume; remineralises.
Benefits
Beachy texture; lift at roots.

Commonly found in: a range of grooming products.

Shea Butter (Butyrospermum Parkii) Butter / Emollient link

Shea Butter (Butyrospermum Parkii) is rich butter from shea nuts. It’s used because it deeply softens and nourishes. Benefit: Comforts dry skin and beard; supports barrier.

What it is
Rich butter from shea nuts.
Why it’s used
Deeply softens and nourishes.
Benefits
Comforts dry skin and beard; supports barrier.

Commonly found in: moisturisers, beard oils, balms.

Shea Butter Derivatives (e.g., Butyrospermum Parkii Ethyl Esters) Butter Derivative / Emollient link

Shea Butter Derivatives (e.g., Butyrospermum Parkii Ethyl Esters) is modified forms of shea for better texture. It’s used because it adjusts melt and absorption. Benefit: Creamy, spreadable feel without heaviness.

What it is
Modified forms of shea for better texture.
Why it’s used
Adjusts melt and absorption.
Benefits
Creamy, spreadable feel without heaviness.

Commonly found in: moisturisers, beard oils, balms.

Silica Absorbent / Texture Aid link

Silica is mineral powder (silicon dioxide forms). It’s used because it absorbs oil; adds slip. Benefit: Reduces shine; smoother, matte feel.

What it is
Mineral powder (silicon dioxide forms).
Why it’s used
Absorbs oil; adds slip.
Benefits
Reduces shine; smoother, matte feel.

Commonly found in: hair clays & pomades, balms, creams.

Silica Dimethyl Silylate Absorbent / Thickener link

Silica Dimethyl Silylate is treated silica. It’s used because it oil control and structure in clays. Benefit: Matte hold; thicker pastes.

What it is
Treated silica.
Why it’s used
Oil control and structure in clays.
Benefits
Matte hold; thicker pastes.

Commonly found in: hair clays & pomades, balms, creams.

Sodium Benzoate Preservative link

Sodium Benzoate is food‑grade preservative. It’s used because it protects against microbes and fungi. Benefit: Keeps products safe during use.

What it is
Food‑grade preservative.
Why it’s used
Protects against microbes and fungi.
Benefits
Keeps products safe during use.

Commonly found in: most water-based products.

Sodium Bicarbonate (Baking Soda) Deodorant / pH Adjuster link

Sodium Bicarbonate (Baking Soda) is alkaline salt. It’s used because it neutralises odour acids. Benefit: Keeps underarms fresh (may be sensitising).

What it is
Alkaline salt.
Why it’s used
Neutralises odour acids.
Benefits
Keeps underarms fresh (may be sensitising).

Commonly found in: deodorants.

Sodium Chloride (Salt) Viscosity / Scrub link

Sodium Chloride (Salt) is common salt. It’s used because it thickens shampoos; exfoliant in scrubs. Benefit: Improves lather; adds beachy texture.

What it is
Common salt.
Why it’s used
Thickens shampoos; exfoliant in scrubs.
Benefits
Improves lather; adds beachy texture.

Commonly found in: a range of grooming products.

Sodium Hydroxide pH Adjuster (Alkaliser) link

Sodium Hydroxide is a strong base. It’s used because it sets the right ph in formulas. Benefit: Helps products feel comfortable on skin.

What it is
A strong base.
Why it’s used
Sets the right pH in formulas.
Benefits
Helps products feel comfortable on skin.

Commonly found in: a range of grooming products.

Sodium Laureth Sulfate (SLES) Surfactant link

Sodium Laureth Sulfate (SLES) is foaming cleanser. It’s used because it common in shampoos/washes. Benefit: Strong foam; may be drying for some.

What it is
Foaming cleanser.
Why it’s used
Common in shampoos/washes.
Benefits
Strong foam; may be drying for some.

Commonly found in: face cleansers, body washes, shampoos.

Sodium Lauroyl Sarcosinate Mild Surfactant link

Sodium Lauroyl Sarcosinate is amino‑acid‑based cleanser. It’s used because it high‑foam yet mild. Benefit: Effective cleanse without stripping.

What it is
Amino‑acid‑based cleanser.
Why it’s used
High‑foam yet mild.
Benefits
Effective cleanse without stripping.

Commonly found in: face cleansers, body washes, shampoos.

Sodium Lauryl Sulfate (SLS) Surfactant link

Sodium Lauryl Sulfate (SLS) is classic foaming surfactant. It’s used because it very effective cleanser. Benefit: High foam; can be harsh on sensitive skin.

What it is
Classic foaming surfactant.
Why it’s used
Very effective cleanser.
Benefits
High foam; can be harsh on sensitive skin.

Commonly found in: face cleansers, body washes, shampoos.

Sodium PCA Humectant link

Sodium PCA is moisture‑binding component found in skin. It’s used because it helps retain water in the outer layer. Benefit: Keeps skin feeling soft and supple.

What it is
Moisture‑binding component found in skin.
Why it’s used
Helps retain water in the outer layer.
Benefits
Keeps skin feeling soft and supple.

Commonly found in: hydrating serums, moisturisers, aftershaves.

Sorbitan Olivate Emulsifier link

Sorbitan Olivate is olive‑derived emulsifier. It’s used because it blends oils with water. Benefit: Soft, velvety emulsion feel.

What it is
Olive‑derived emulsifier.
Why it’s used
Blends oils with water.
Benefits
Soft, velvety emulsion feel.

Commonly found in: a range of grooming products.

Squalane Light Emollient link

Squalane is stable lipid similar to skin oils. It’s used because it fast‑absorbing moisturiser. Benefit: Silky hydration without greasiness.

What it is
Stable lipid similar to skin oils.
Why it’s used
Fast‑absorbing moisturiser.
Benefits
Silky hydration without greasiness.

Commonly found in: moisturisers, beard oils, balms.

Stearic Acid Thickener / Surfactant link

Stearic Acid is fatty acid from plant oils. It’s used because it thickens creams; helps lather. Benefit: Rich, stable foams and creamy textures.

What it is
Fatty acid from plant oils.
Why it’s used
Thickens creams; helps lather.
Benefits
Rich, stable foams and creamy textures.

Commonly found in: face cleansers, body washes, shampoos, hair clays & pomades, balms, creams.

Stearyl Alcohol Thickener / Emollient link

Stearyl Alcohol is fatty alcohol related to cetearyl alcohol. It’s used because it stabilises and thickens formulas. Benefit: Creamy texture; improved stability.

What it is
Fatty alcohol related to cetearyl alcohol.
Why it’s used
Stabilises and thickens formulas.
Benefits
Creamy texture; improved stability.

Commonly found in: moisturisers, beard oils, balms, hair clays & pomades, creams.

Sweet Almond Oil (Prunus Amygdalus Dulcis) Oil / Emollient link

Sweet Almond Oil (Prunus Amygdalus Dulcis) is gentle, versatile plant oil. It’s used because it rich in fatty acids and vitamin e. Benefit: Softens and nourishes skin/hair.

What it is
Gentle, versatile plant oil.
Why it’s used
Rich in fatty acids and vitamin E.
Benefits
Softens and nourishes skin/hair.

Commonly found in: moisturisers, beard oils, balms.

T #
Tea Tree Oil (Melaleuca Alternifolia) Essential Oil / Purifier link

Tea Tree Oil (Melaleuca Alternifolia) is australian native essential oil. It’s used because it purifying and deodorising. Benefit: Fresh, clean feel; post‑shave helper.

What it is
Australian native essential oil.
Why it’s used
Purifying and deodorising.
Benefits
Fresh, clean feel; post‑shave helper.

Commonly found in: moisturisers, beard oils, balms.

Tetrasodium EDTA Chelating Agent / Stabiliser link

Tetrasodium EDTA is chelator that binds metal ions. It’s used because it prevents product degradation. Benefit: Improves shelf life and performance.

What it is
Chelator that binds metal ions.
Why it’s used
Prevents product degradation.
Benefits
Improves shelf life and performance.

Commonly found in: most water-based products.

Titanium Dioxide Mineral / UV Filter / Opacifier link

Titanium Dioxide is white mineral pigment/filter. It’s used because it protects and adds opacity. Benefit: UV protection in SPF; whitening/coverage in pastes.

What it is
White mineral pigment/filter.
Why it’s used
Protects and adds opacity.
Benefits
UV protection in SPF; whitening/coverage in pastes.

Commonly found in: sunscreens, day moisturisers, lip balms SPF.

Tobacco Leaf Extract Botanical Extract / Aroma link

Tobacco Leaf Extract is fragrant leaf extract (non‑smoked). It’s used because it warm, masculine scent nuances. Benefit: Adds depth to fragrance profile.

What it is
Fragrant leaf extract (non‑smoked).
Why it’s used
Warm, masculine scent nuances.
Benefits
Adds depth to fragrance profile.

Commonly found in: aftershaves, soothing gels, face moisturisers.

Tocopherol (Vitamin E) Antioxidant link

Tocopherol (Vitamin E) is unesterified vitamin e. It’s used because it protects oils from oxidation. Benefit: Supports skin; extends formula freshness.

What it is
Unesterified vitamin E.
Why it’s used
Protects oils from oxidation.
Benefits
Supports skin; extends formula freshness.

Commonly found in: aftershaves, soothing gels, face moisturisers.

Tocopheryl Acetate (Vitamin E) Antioxidant link

Tocopheryl Acetate (Vitamin E) is stable form of vitamin e. It’s used because it protects against free‑radical damage. Benefit: Supports skin repair; defends from pollution.

What it is
Stable form of vitamin E.
Why it’s used
Protects against free‑radical damage.
Benefits
Supports skin repair; defends from pollution.

Commonly found in: aftershaves, soothing gels, face moisturisers.

Tribehenin Emollient / Thickener link

Tribehenin is behenic acid triglyceride. It’s used because it improves glide and structure. Benefit: Creamy, cushiony feel; enhances hold.

What it is
Behenic acid triglyceride.
Why it’s used
Improves glide and structure.
Benefits
Creamy, cushiony feel; enhances hold.

Commonly found in: moisturisers, beard oils, balms, hair clays & pomades, creams.

Triethanolamine pH Adjuster / Emulsifier Helper link

Triethanolamine is balancing agent for acidity. It’s used because it keeps formulas skin‑friendly and stable. Benefit: Comfortable feel; helps emulsions hold.

What it is
Balancing agent for acidity.
Why it’s used
Keeps formulas skin‑friendly and stable.
Benefits
Comfortable feel; helps emulsions hold.

Commonly found in: a range of grooming products.

U #
Urea Humectant / Keratolytic link

Urea is naturally occurring moisturiser. It’s used because it hydrates and softens rough skin. Benefit: Helps smooth dry, thickened patches.

What it is
Naturally occurring moisturiser.
Why it’s used
Hydrates and softens rough skin.
Benefits
Helps smooth dry, thickened patches.

Commonly found in: hydrating serums, moisturisers, aftershaves.

V #
Vegetable Glycerides (Glyceryl Caprylate) Emulsifier / Preservative Helper link

Vegetable Glycerides (Glyceryl Caprylate) is multifunctional lipidic helper. It’s used because it co‑preservative and skin feel. Benefit: Softer feel; supports product protection.

What it is
Multifunctional lipidic helper.
Why it’s used
Co‑preservative and skin feel.
Benefits
Softer feel; supports product protection.

Commonly found in: most water-based products.

W #
Witch Hazel Water (Hamamelis) Toner / Astringent link

Witch Hazel Water (Hamamelis) is distilled witch hazel water. It’s used because it tones skin; reduces oil look. Benefit: Fresh, refined feel post‑cleanse.

What it is
Distilled witch hazel water.
Why it’s used
Tones skin; reduces oil look.
Benefits
Fresh, refined feel post‑cleanse.

Commonly found in: a range of grooming products.

X #
Xanthan Gum Thickener / Stabiliser link

Xanthan Gum is natural gelling agent from sugar fermentation. It’s used because it gives stable, gel‑like texture. Benefit: Even application; prevents separation.

What it is
Natural gelling agent from sugar fermentation.
Why it’s used
Gives stable, gel‑like texture.
Benefits
Even application; prevents separation.

Commonly found in: hair clays & pomades, balms, creams, most water-based products.

Xylitol Humectant / Oral Care link

Xylitol is sugar alcohol from birch/corn. It’s used because it moisture binder; oral benefits. Benefit: Helps protect teeth; hydrates skin slightly.

What it is
Sugar alcohol from birch/corn.
Why it’s used
Moisture binder; oral benefits.
Benefits
Helps protect teeth; hydrates skin slightly.

Commonly found in: hydrating serums, moisturisers, aftershaves.

Z #
Zinc Oxide Mineral / UV Filter / Protectant link

Zinc Oxide is natural mineral sunscreen and protectant. It’s used because it blocks uv rays; calms irritated skin. Benefit: Sun protection and soothing benefits.

What it is
Natural mineral sunscreen and protectant.
Why it’s used
Blocks UV rays; calms irritated skin.
Benefits
Sun protection and soothing benefits.

Commonly found in: sunscreens, day moisturisers, lip balms SPF.

Zinc PCA Sebum Regulator link

Zinc PCA is zinc salt of pca. It’s used because it helps reduce oiliness and shine. Benefit: Balanced, matte look; anti‑blemish support.

What it is
Zinc salt of PCA.
Why it’s used
Helps reduce oiliness and shine.
Benefits
Balanced, matte look; anti‑blemish support.

Commonly found in: a range of grooming products.

Zinc Ricinoleate Odour Absorber link

Zinc Ricinoleate is zinc salt of ricinoleic acid. It’s used because it binds odour molecules. Benefit: Effective natural‑leaning deodorant helper.

What it is
Zinc salt of ricinoleic acid.
Why it’s used
Binds odour molecules.
Benefits
Effective natural‑leaning deodorant helper.

Commonly found in: deodorants.


Common Questions About Men’s Grooming Ingredients

What are the most important skincare ingredients for men?

Men’s skin benefits most from hydrating ingredients like glycerin and hyaluronic acid, strengthening vitamins such as niacinamide (B3) and vitamin E, and gentle exfoliants like lactic acid or salicylic acid that clear pores and smooth texture.

Are men’s grooming ingredients different from women’s skincare?

Not really — most active ingredients work the same for all skin types. The main difference is in texture and fragrance. Men’s formulas tend to absorb faster, feel lighter, and use scents like cedarwood, citrus, or sandalwood.

What ingredients help prevent ingrown hairs after shaving?

Look for salicylic acid, witch hazel, and soothing botanicals like aloe vera or chamomile extract. These help exfoliate dead skin and calm irritation around hair follicles.

Which ingredients should men with oily skin look for?

Niacinamide, zinc PCA, and natural clays like kaolin or bentonite help balance sebum production, reduce shine, and minimise breakouts without over-drying.

What ingredients help with dryness or rough texture?

Moisture-locking emollients such as shea butter, squalane, and jojoba oil soften the skin, while humectants like glycerin and panthenol keep it hydrated throughout the day.

Which ingredients are best for beard and facial hair care?

Natural oils such as argan, sweet almond, sunflower, and coconut condition beard hair and skin beneath it. Vitamin E and lanolin add softness and help prevent beard itch and flakiness.

What natural ingredients soothe skin after shaving?

Aloe vera, allantoin, bisabolol, and beta-glucan are powerful natural soothers. They reduce redness, calm sensitivity, and help skin recover from razor irritation.

Are silicones like dimethicone bad for men’s skincare?

No — silicones like dimethicone or amodimethicone create a breathable layer that smooths and protects skin or hair. They lock in moisture and reduce friction without clogging pores.

Which ingredients provide sun protection in grooming products?

Mineral filters like zinc oxide and titanium dioxide, and organic filters such as avobenzone or octocrylene, help block UVA and UVB rays in SPF moisturisers and lip balms.

What are preservatives in skincare, and are they safe?

Preservatives such as phenoxyethanol, sodium benzoate, and potassium sorbate prevent bacteria and mould growth. They’re used in tiny amounts and keep products safe and effective.

Which ingredients should sensitive skin avoid?

Men with sensitive skin should limit denatured alcohol, synthetic fragrance, and harsh sulfates like SLS or SLES. Choose gentle cleansers and calming actives instead — think aloe, chamomile, and panthenol.

What ingredients make hair styling products hold better?

Natural and mineral waxes such as beeswax, carnauba, and ozokerite, or clays like bentonite, give strong hold and texture. They’re often balanced with conditioning oils for flexible control.

What ingredients are best for dry skin?

Look for moisture binders (hyaluronic acid, glycerin, sodium PCA) and softening emollients (shea butter, squalane, argan oil). They help restore the skin barrier and reduce tightness.

Which ingredients help with oily or blemish‑prone skin?

Salicylic acid unclogs pores, niacinamide helps regulate oil, and zinc PCA supports a matte look. Clays like kaolin or bentonite absorb excess shine.

What should sensitive skin avoid?

Minimise high‑alcohol toners and strong sulfates (SLS/SLES). Choose gentle surfactants (coco‑glucoside, betaine) and calming botanicals (aloe, chamomile, beta‑glucan).

Which ingredients are good for beard and hair conditioning?

Squalane, jojoba, argan and shea butter soften hair, while panthenol, hydrolyzed keratin and polyquaternium‑10 improve strength and combability.

What do preservatives and chelators do?

Preservatives (phenoxyethanol, sodium benzoate) protect from spoilage. Chelators (disodium or tetrasodium EDTA) improve stability in hard water.